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Transforming the world of Audio Ads through Innovation

Transforming the world of Audio Ads through Innovation

Jateen Parekh
CTO, Jelli

24th Feb, 12:00pm-1:15pm
CCP 221
Abstract:  The global audio advertising space is a 40B/year industry, supporting many audio entertainment services. Audio advertisers, however, are lacking the innovation they require to connect to their desired audience in a compelling way. Through a variety of advanced techniques, Jelli is transforming the way that advertisers and listeners engage with one another. 

Bio:  Jateen Parekh is the Chief Technical Officer and Co-Founder of Jelli, the technology platform for the $40 billion global audio advertising market.   He has more than 23 years of experience developing and shipping innovative consumer experiences and platforms.  Previously, Parekh was recruited in 2004 by executives at Amazon as the first employee of Lab126 , to help found Lab126 in the San Francisco Bay Area, where he also grew a team and developed the first Kindle product. He was also an early engineer and architect at ReplayTV which launched the first Digital Video Recorder (DVR), and prior to that, worked on many innovative platforms in research for Philips Research.  Parekh has a Bachelor of Science degree in EE/CS with minors in Math, Chemistry and Physics, and has authored many patents over his career. 

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